The best ads and billboards attract you with bold fonts, straight forward messaging, bright and eye-catching images. However, it was not the case with Facebook until recently. For long enough Facebook has warned it’s advertisers from putting too much text on the ads’ images, famously known as ‘20% text rule’, citing reasons that audiences on… Continue reading Facebook Scraps The 20% Rule But Why?
“Traditional marketing talks to people, content marketing talks with them”! Though content marketing might sound like something synonymous with blogs, viral YouTube videos,etc., it is the art of educating your customers on your products or services and thus engaging them in the process of buying your product. Quality and engaging content is not intrinsic to… Continue reading Why Is Content Marketing Important For Your Business?