As Sir Winston Churchill puts it- “He who fails to plan is planning to fail”! If you are about to post something for a client tomorrow on Facebook and you are at a loss as to what to put up, then you surely are lagging behind. In the absence of a sound strategy, you will… Continue reading Social Media Content Calendar
The modern world requires modern tactics and tools to leave an everlasting impression. More and more business owners are now aware of the internet platforms through which businesses can connect with their target audience and turn leads into sales. Having an online presence typically means having your website. Since you are incurring time & investment… Continue reading Tips Businesses Need to Remember While Designing Website
“Once a new technology rolls over you, if you’re not part of the steamroller, you’re part of the road.” – Stewart Brand Technological growth has been the protagonist in every business’s story in the 21st century. It has impacted the way we work, what we work and who we work for. It has transformed the… Continue reading How technology is transforming the way we do business
Going great with your social media campaigns? Those new likes and followers sure do feel great, but it is one thing to post on social media, and it is another to actually engage with your audience and effectively manage your brand’s reputation. The need to properly manage your brand’s reputation has not been greater than… Continue reading How to manage online reputation of your brand
Web application is a client-server software application in which the user interface runs in a web browser. Common types of web applications include webmail, online retail sales, online auctions and many other functions. Why is it necessary Web applications enables modern businesses to increase their market share through it outreach. In fact, they tend… Continue reading Why is it necessary for businesses to use web applications
A wondrous, impeccable socializing & marketing tool called social media. Everyone has it, everyone uses it. Being the virtual extension of our lives, social media needs to be used carefully. Just as we think before we speak, we should think, analyze and effectively implement our strategies before posting anything. For a corporate entity looking to… Continue reading 6 Things That Can Mess With Your Social Media Marketing
SEO! The modern-age marketing tool that everybody is talking about. But, with all the talking and opinions, myths and misconceptions spread like a forest fire. People think that SEO is something that guarantees instant results or that all it takes is a bunch of keywords that your web developer has asked you to use. But… Continue reading Top 5 SEO myths busted!
“First impression is the last impression”. This becomes the case for the innumerable people who search for practically everything & anything online. Before making any purchasing decision, users perform a search on major search engines on the internet. Hence, having a website which can represent the business online has become an indispensable need in modern… Continue reading The SEO Aspect in Web Designing
So you have decided to open your own e-commerce website! Sell products online! Get rich! But, in order for your products to be sold on an eCommerce website, they must first be found on search engines. Online shoppers can find you through a number of ways- 1) Directly through the eCommerce website, including a site… Continue reading Adding the right content for e-commerce SEO
There are a good number of high-end, no-nonsense sort of businessmen who believe business is all about innovation & marketing.If that’s true, both these factors are like the two wheels of a bicycle, you can’t ride it unless both are working well, and together. But, marketing is no easy job. Even before chalking out a… Continue reading Inbound marketing v/s. Outbound marketing: What comes out on top?
